Microsoft's Paul Allen launches major conservation project during 'shark week'

Microsoft's Paul Allen launches major conservation project during 'shark week': "Saving sharks from extinction may not be the first thing that comes to mind during Shark Week, which is famous for frightening tales of shark attacks. But a new project spearheaded by Microsoft co-founder Paul Allen's charity aims to help conserve sharks worldwide, which face threats from human fishing, pollution, climate change and other causes.

While the recent rise in shark attacks along the East Coast certainly don't bolster general sympathy toward the sea creatures, this lack of awareness is also largely due to the fact that there are many things that we simply don't know about these creatures, which live in the vast abyss of the ocean.

SEE ALSO: Could Shark Week make us less afraid of sharks?

On Tuesday, Vulcan Inc. announced the Global FinPrint initiative, a research survey designed to provide key data needed in order to design and implement plans to save sharks from extinction.

Vulcan Inc. is a private investment company run by Microsoft founder Paul Allen, who also started the Great Elephant Census to combat Africa's elephant extinction crisis."



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