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Monday, May 18, 2015

Starbucks Teams Up With Spotify After Abandoning Compact Discs - Yahoo Finance

Starbucks Teams Up With Spotify After Abandoning Compact Discs - Yahoo Finance: "Starbucks Corp., once famous for hawking CDs at its registers, is moving into the age of streaming music.

The coffee chain, which stopped selling compact discs in March after 20 years, announced a partnership with Spotify that will let customers give feedback on the songs played at their local Starbucks. Users of the Spotify and Starbucks apps also will have access to playlists created by the company’s baristas.

“We’re really making the baristas the D.J.,” Daniel Ek, chief executive officer of Spotify, said on a conference call.

In addition to weighing in on the music played at Starbucks cafes, customers who sign up for Spotify premium subscriptions will earn “stars” that can be used through the Starbucks Rewards loyalty program."



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