IIM-A to certify 'green products' - The Economic Times: "ndian Institute of Management-Ahmedabad (IIM-A), will help customers identify eco-friendly products. In an initiative to support such products and environment-friendly manufacturing processes in the country, IIM-A will certify products and mark them with a label.
Centre for Innovation, Incubation and Entrepreneurship (CIIE) at IIM-A has decided to test and certify eco-friendliness of products. A label has been developed to distinguish the products and IIM-A will formally release it on Wednesday.
Once a companies applies for the certification, CIIE will probe into the environmentally-sustainable practices in the manufacturing processes of the products and how eco-friendly the product is in its usage. The product that qualifies will be given certificate and authorization to use the label."
Thursday, June 09, 2011
Business school leading the "green" way
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