Does an MBA degree create significant educational value in a student that employers can extract at a discount? Or is an MBA degree just an application of mega-promotion to the delivery of some basic analytical skills?
Hiring turf: Cos now recruit from arts, commerce colleges
“How many management executives does a company actually need to hire every year?” asks Essar Group HR head Adil Malia. “No business requires so many management graduates every year, if you consider organisational dynamics. At Essar, for instance, we have sufficient human capital with a background in management studies within our system already.” FMCG major Dabur is currently finalising a plan for next year where it expects to slash recruitment from B-schools by 50%. The company usually picks up 14-16 management graduates every year from top institutes like the IIMs. Next year, it wants to tie-up with a B-school instead to hone general-stream graduates into specific management roles. "Management graduates are becoming increasingly unaffordable, now that their salaries are going up again. In a cascading effect, this also forces us to increase the salaries of other managers in the company, to prevent resentment," says Dabur Indiaexecutive director (HR) A Sudhakar. Ganesh Shermon, partner and head (human capital practice) at KPMG says this trend is picking up in sectors like manufacturing, cement, chemicals and pharmaceuticals, retail and commodities.
“It is like a counter-strategy for companies in these sectors, as they often find it difficult to attract talent from top B-schools,” he says.
Consultancy major Deloitte, a top-tier recruiter at the IIMs, also plans to recruit from general-stream colleges and train them into the system. “The initial results have been encouraging; this appears to be a sustainable idea,” says Deloitte India chief people officer Dhananjay Bansod.
Deloitte wants to scale up this model to eventually balance both undergrad and MBA recruitments at the entry level.As a clear result of this move by companies, this year leading undergraduate colleges claim to have seen several first-timers — who are also IIM-regulars — visit their campuses. Companies like Bristlecone, American Express, Citibank, American Appraisal, Cerebrus Consultants, Nobel Resources and Deloitte Haskins & Sells.
Placements at some of the top colleges have been at an all-time high: Shri Ram College of Commerce (SRCC) in Delhi saw 45% of its graduating batch of 400 being picked up by India Inc. Graduating Stephanians have found positions in companies like McKinsey, Deutsche Bank, Citibank, Bain Capability Centre and Futures First
“It is like a counter-strategy for companies in these sectors, as they often find it difficult to attract talent from top B-schools,” he says.
Consultancy major Deloitte, a top-tier recruiter at the IIMs, also plans to recruit from general-stream colleges and train them into the system. “The initial results have been encouraging; this appears to be a sustainable idea,” says Deloitte India chief people officer Dhananjay Bansod.
Deloitte wants to scale up this model to eventually balance both undergrad and MBA recruitments at the entry level.As a clear result of this move by companies, this year leading undergraduate colleges claim to have seen several first-timers — who are also IIM-regulars — visit their campuses. Companies like Bristlecone, American Express, Citibank, American Appraisal, Cerebrus Consultants, Nobel Resources and Deloitte Haskins & Sells.
Placements at some of the top colleges have been at an all-time high: Shri Ram College of Commerce (SRCC) in Delhi saw 45% of its graduating batch of 400 being picked up by India Inc. Graduating Stephanians have found positions in companies like McKinsey, Deutsche Bank, Citibank, Bain Capability Centre and Futures First
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