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Sunday, October 10, 2010

Keeping a Job is not a Tweety thing...

Twitter appears to be growing fast and is looking at "monetizing" the eyeballs. However some businesses are concerned about the distractions caused by SNS (social networking sites) and the associated LOP (loss of productivity). Some others are concerned about confidential information leaking out.


Using too much Facebook and Twitter may cost you your job - The Economic Times: "Government and council employees in the UK using social networking sites at work or posting inappropriate comments from home are likely to face serious action, which includes being sacked.

Police censured eight employees last year after they found using police computers to chat with their friends online.

Another council caught staff using special software to get around a ban on using office computers to tweet on Twitter and 'update their status' on Facebook during working hours.

Now, government departments and quangos, including officials planning the 2012 Olympics, have issued written guidelines to staff detailing their restrictions on using the sites, reports the Daily Mail.

They are also paying thousands of pounds of taxpayers' money to outside consultants for courses on the do's and don'ts of how to behave on Facebook and similar sites."

Porsche employees banned from social networking - The Economic Times: "Luxury car manufacturer Porsche has banned employees from using internet sites such as Facebook, Google Mail or Ebay during office hours, for fear of industrial spying, German media reported on Saturday.

Corporate security chief Rainer Benne told business weekly Wirtschaftswoche that the company feared information could be leaked via social networking site Facebook in particular."

Twitter, After Number of Users Surges, Turns to Ads - NYTimes.com: "Twitter at last looks serious about making money.

In the last two weeks, the company has introduced several advertising plans, courted Madison Avenue at Advertising Week, the annual industry conference, and promoted Dick Costolo, who has led Twitter’s ad program, to chief executive — all signs that Twitter means business about business. It’s Twitter’s biggest financial effort since April, when it introduced its first, much-anticipated ad program, Promoted Tweets.

Twitter’s startling growth — it has exploded to 160 million users, from three million, in the last two years — is reminiscent of Google and Facebook in their early days. Those Web sites are now must-buys for advertisers online, and the ad industry is watching Twitter closely to see if it continues to follow that path."

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