AN interesting piece of news today- from The Economic Times
NEW DELHI: ‘Going Green’ will not remain just a theme at Indian Institute of Management Calcutta (IIM-C) this year; it will be a way
of life.
IIM-C students have not just decided to initiate a drive against carbon emissions, they will also put these initiatives to test. The institute, which is hosting its annual international business symposium — Intaglio, from January 7-10, is aiming the event to be a carbon-neutral event. This means IIM-C students will ensure they reduce the environmental impact or carbon footprint of the event. The institute also claims this is the first time a B-school has taken an initiative to carbon-neutralise an event.
This will be done through a number of environment-friendly measures such as using notepads and bags made of recycled paper and encouraging the use of social networking sites, emails and SMSes to publicise the event. “Earlier, we would get hundreds of posters printed and send them to B-schools across the country. This year, we have managed to cut such printing by 60% and are instead publicising the event through networking sites,” says Ram Shankar, a PGP student at IIM-C and member of the Intaglio organising team.
The team has also tied up with a Gurgaon-based climate change consulting company, Emergent Ventures, to map the event’s carbon footprint and offset it with the footprint saved. The firm will later conduct an audit of the event, and judge if it proved to be carbon-neutral. The institute has even put up shades of brown and lighter colours on the event website, in an attempt to reduce the wattage consumed by computer screens. Participants will also be encouraged to use public transport to come to the campus.
Intaglio organisers have decided to use carbon credits, which can cost anywhere between $5-20 per credit, post the event. “This money will be put to use in planting trees or investing in renewable energy,” says Emergent Ventures CEO Ashutosh Pandey.
IIM-C students have not just decided to initiate a drive against carbon emissions, they will also put these initiatives to test. The institute, which is hosting its annual international business symposium — Intaglio, from January 7-10, is aiming the event to be a carbon-neutral event. This means IIM-C students will ensure they reduce the environmental impact or carbon footprint of the event. The institute also claims this is the first time a B-school has taken an initiative to carbon-neutralise an event.
This will be done through a number of environment-friendly measures such as using notepads and bags made of recycled paper and encouraging the use of social networking sites, emails and SMSes to publicise the event. “Earlier, we would get hundreds of posters printed and send them to B-schools across the country. This year, we have managed to cut such printing by 60% and are instead publicising the event through networking sites,” says Ram Shankar, a PGP student at IIM-C and member of the Intaglio organising team.
The team has also tied up with a Gurgaon-based climate change consulting company, Emergent Ventures, to map the event’s carbon footprint and offset it with the footprint saved. The firm will later conduct an audit of the event, and judge if it proved to be carbon-neutral. The institute has even put up shades of brown and lighter colours on the event website, in an attempt to reduce the wattage consumed by computer screens. Participants will also be encouraged to use public transport to come to the campus.
Intaglio organisers have decided to use carbon credits, which can cost anywhere between $5-20 per credit, post the event. “This money will be put to use in planting trees or investing in renewable energy,” says Emergent Ventures CEO Ashutosh Pandey.
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